Profile· Questionable@RTFKTOn Ethos

RTFKT
164 reviews, 24% of them positive.24% positive · 164 reviews· Influence factor 121, above 24% of accountsThe record
From 120 activities · Apr 2026RTFKT, a digital fashion and NFT brand acquired by Nike in 2021, promised to pioneer Web3 culture through innovative virtual sneakers and collectibles like CloneX but consistently overpromised and underdelivered. Holders report abandoned roadmaps, overpriced products rebranded as coupons, poor communication, and significant financial losses as the project faded and Nike officially shut down operations in January 2025. The project is widely characterized as a cautionary tale of corporate extraction and wasted potential despite early hype, Nike backing, and collaborations with figures like Takashi Murakami.
What people say
Received · 164Given · 0“RTFKT”RTF offers a robust suite of tools, including a social network for boxing enthusiasts, a global boxer data platform with a unique rating system, and media support for fighters. It also facilitates opponent matching, event management, and secure payments, addressing key pain points like finding sparring partners and managing contracts
$♣️ · 1253· 1y ago · neutral9
$♣️ · 1253· 1y ago · neutral9“Dunk Genesis Sneakers”The dunk genesis sneakers design by RTFKT is one that i find really attractive, i think that's a top collaboration there. I hop to see more of this between the web3 and web2 brands.
Ichallz · 1233· 1y ago11
Ichallz · 1233· 1y ago11“REKT”This the project sold us dreams, but it was executed poorly. I don't understand how they could have messed it up.
major · 1307· 1y ago · negative11
major · 1307· 1y ago · negative11“Overprice & Heartbreaker”RTFKT had everything it needed to lead the NFT space. Instead, it overpromised, underdelivered, and went silent. Unfortunately, after making loads of money from NFT sales and royalties, they opted to shut the project down.
ProfBullishChad · 1146· 1y ago · negative11
ProfBullishChad · 1146· 1y ago · negative11“Always Fresh”RTFKT’s X account is a visual feast of futuristic fashion and digital innovation. From jaw-dropping sneaker designs to cutting-edge collaborations, RTFKT continues to push the boundaries of what's possible in the world of NFTs, fashion, and gaming. Their posts are always fresh, creative, and provide a glimpse into the future of fashion in the metaverse. A must-follow for anyone who loves the intersection of art, technology, and culture.
Arianne · 1131· 1y ago11
Arianne · 1131· 1y ago11“Innovative++”RTFKT pioneered digital fashion by blending NFTs with physical sneakers, creating a unique metaverse experience.
JyteCeo · 989· 1y ago20
JyteCeo · 989· 1y ago20“Sad for people bought this”I heard people lost everything include their picture in this collection...
weatherr · 1338· 1y ago · negative15
weatherr · 1338· 1y ago · negative15“rtfkt rugger”I’ve seen quite a few people saying this project isn’t that great, and some even call it a rug. A lot of the criticism comes down to poor execution and the fact that the community doesn’t really trust it. Not everyone feels the same, but it’s definitely gotten its fair share of negative feedback.
Zeen · 1260· 1y ago · negative9
Zeen · 1260· 1y ago · negative9“Max extracted then quit”This project had unlimited potential - even signing a first of it's kind deal with Nike. Unfortunately, after making loads of money from NFT sales and royalties, they opted to shut the project down in 2024.
ZimmerAllDay · 1717· 1y ago · negative9
ZimmerAllDay · 1717· 1y ago · negative9“Health + Blockchain”The interactive intersection of health + blockchain still has a long way to go, IMO, but RTFKT is playing the game, and seems to be playing it well.
JMToWin · 1149· 1y ago · neutral13
JMToWin · 1149· 1y ago · neutral13“The best example of an NFT project that went bad”
Rejamong · 1422· 1y ago · negative23
Rejamong · 1422· 1y ago · negative23
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